ABOUT VIVIENNE WESTWOOD

Vivienne Westwood is one of the most iconic British fashion brands, renowned for its heritage, innovative design, and commitment to culture and activism. We care deeply about our people and the environment, and our core values - Gaia, Quality not Quantity, Activism, Culture & Heritage - guide us daily. If you share our passion for creativity, sustainability, and innovation, we’d love to hear from you.

ABOUT THE ROLE

We are excited to offer an opportunity for an APAC Digital & Marketing Intern to join our Digital Marketing Team on a full-time basis for 3 months. Working closely with the APAC Digital & Retail Lead, this role will support the execution and coordination of digital and retail initiatives across the APAC region, with a particular focus on digital channels, reporting, and operational support. The successful candidate will help ensure brand consistency, commercial alignment, and operational excellence across the APAC region.

KEY RESPONSIBILITIES

Digital Channel Coordination (APAC)

• Support the planning, coordination, and scheduling of content across APAC digital and social channels. This includes boutique, e-commerce, café, and bridal platforms to ensure alignment with brand guidelines and commercial objectives. 
• Coordinate digital content with internal stakeholders and external partners to ensure accurate and timely delivery.
• Collaborate with regional partners to ensure consistency in tone, visual identity and content quality across all digital touchpoints. 
• Track, analyse and report on monthly performance metrics across key social platforms, using insights to support optimisation and benchmarking. 
• Monitor competitor activity and broader industry trends, producing regular insights and maintaining up-to-date monthly competitor reports.
• Maintain digital reporting tools, shared folders and documentation for all APAC digital activities. 

Retail and Operational Support

• Research and compile monthly intelligence on competitor retail activations, pop-ups, events, and in-store initiatives across the APAC region. 
• Support the development and ongoing maintenance of an APAC influencer and KOL tracker, including monitoring celebrity, influencer and KOC activity and reporting on impact and brand perception. 
• Work closely with the commercial team to support key product launches and regional initiatives. 
• Assist in the preparation of presentations, reports, and internal documentation. 
• Proofread content and support with translations where required. 
• Provide general administrative and project support to the APAC Digital & Retail Lead and wider team. 
• Any other ad hoc tasks required.

(Please note this is not an exhaustive list of duties and you may be required to perform additional duties to fulfil the requirements of the role)

PROFILE & KEY SKILLS

• 1–2 years’ experience in digital, marketing, retail, fashion, or a related field (internships included). 
• Fluency in Mandarin, with strong written and verbal English. 
• Strong interest in APAC markets, particularly Mainland China, Hong Kong, and Taiwan. 
• Familiarity with key social and digital platforms including WeChat, Weibo, RED (Xiaohongshu), and Instagram. 
• Knowledge of Tmall, Mini Programs, and WeCom is advantageous.  
• Highly organised with excellent attention to detail.
• Good time-management skills. 
• Confident communicator, comfortable working across teams, cultures, and time zones. 
• Proficient in Microsoft Office and/or Google Workspace (Excel, PowerPoint, Docs). 
• Passionate about fashion, culture and digital marketing, with a proactive and curious mindset. 

BENEFITS

• Training and hands-on experience
• Opportunities to build new skills and gain valuable industry knowledge
• A supportive environment where people and the planet are valued

Applications are reviewed on an ongoing basis, so we recommend applying early to avoid missing out.

Vivienne Westwood is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, colour, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by local government laws. For our privacy statement please visit this link